Weekly Round-Up #1
I plan to do a detailed analysis of EarthBound’s marketing and market circumstances and all that in a few months, but for now I thought I’d post a bunch of the things that were used to market the game back in 1995. A lot of people talk about these things but then have trouble finding a good place to link people. So if you see someone talking about EB’s weird marketing, send ‘em here
Anyway, a lot of the ads featured scratch-n-sniff stuff. In general, it sounds like people weren’t fond of them, though I thought they were pretty cool. Except maybe the gross smells. They definitely did stink up whatever magazines they were included in. I know Nintendo had some in Nintendo Power and I think EGM or some other major magazine. They also mailed some ads to NP subscribers and probably people who had sent in their warranty cards for Nintendo products.
Nintendo basically decided to go for the “gross-out” angle with EarthBound. And reverse psychology and the “boys love smelly gross stuff” idea. Above are a few scans of the ads. It’s probably not all of them, so if anyone has any others, please let me know!
And here is the promo video they played in stores like Toy R Us and K-Mart. If anyone remembers seeing this in other stores, let me know that too! People often claim this was a television commercial, but it wasn’t. It was only shown in stores. They could’ve put a little more work into it though…
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119 Comments to EarthBound’s Marketing Campaign
- BreakinBenny: @game4brains Are you surprised the GBA games sound much better when their sounds are extracted through GBAMusRiper? I think...
- Iw: Hyperstar, I looked up the trophy in question you keep talking about when it comes to a “love interest”. If it’s the same one...
- Anonymous: Are you sure this wouldn’t be a great opportunity to rally the troops to put together a nice definitive localization of the Mother...
- Anonymous: Hyperstar96, incredibly literal interpretation of language is detrimental. Stop derailing conversation with it.
- Leeaux: @Hyperstar96 You completely missed the point I was making by focusing on a small mistake that I already corrected.